Have you heard of the ‘Corn kid’ trend on TikTok at the moment? Yeh, neither have I. My background is in corporate video and that’s more my bag. But whatever type of video we’re talking about, our world is becoming dominated by it. Smart phones and social media have transformed the way we ingest our […] ...Read more
A cyberattack occurs every 44 seconds. These attacks target businesses as much as individuals –almost one in three businesses (31%) are now threatened by hackers at least once a week. Such threats can cause reputational damage, but business leaders need not be alarmed. Implementing rapid reactive customer communications can allow organisations to circumvent potentially severe […] ...Read more
Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.” This makes sense: leaders have the greatest power in a […] ...Read more
When we think of sport we think of athletes. Athletes that are at the top of their physical game, with abilities that simply defy the laws of gravity. Basketball fans have long admired Michael Jordan’s hang time, and the game of football has never been able to understand Cristiano Ronaldo’s headers which seem to stop […] ...Read more
The last couple of years have brought what has felt like near non-stop economic turbulence. Brexit, Covid-19, the outbreak of war in Ukraine and now the spiralling cost of living and energy prices have all created shockwaves to global economies. At a time where the pinch is being felt by businesses and consumers alike, communications […] ...Read more
As Monday rolls around, another episode of House of the Dragon is ready for me to watch. I hit play. But oh, the c-word is used again by one of the main characters. It’s really becoming annoying. The c-word has always been very divisive, some people can easily say it, some just can’t. But the […] ...Read more
Tips from Claire Walker on how to build and maintain a recession proof reputation in a time of economic downturn. ...Read more
Travel tech is providing all sorts of ways to lessen our carbon footprints when travelling this summer. Read more to find out how! ...Read more
The shift to homeworking has seriously affected internal communications. Here are some ideas on how to bounce back. ...Read more
Free Hugs month runs from 9th July – 1st August each year, its success in encouraging a certain 'shareability' and evoking an emotional response can teach us a lot about how to increase brand awareness for our clients and potential customers ...Read more
Across every sector, such as media and gaming, data is being used to drive business growth by giving organisations unparalleled insight into operations and customer behaviour ...Read more
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