Last year, we witnessed a rather successful period for investment, seeing the highest amount of global IPO activity in a decade. This flurry continued into 2021, where the UK alone saw more than 50 companies go public, which was more than we saw in the whole of 2020. With the spate of floatation’s this year, are we seeing a healthier investment landscape? ...Read more
Here’s our round up of our favourite and extraordinary tech stories from August. ...Read more
It’s happened, we finally made it! Restrictions have been lifted and we can all take those masks off, just in time for the summer to really kick in. This news is welcome for many, but there are still a lot of us who are worried about infection rates and of course, our wonderful NHS. This […] ...Read more
In the summer of ’62 Nat King Cole sang about ‘Those Lazy, Hazy, Crazy Days of Summer”. Much has changed, and yet not so much has changed. Despite aircon nearly everywhere, we are still lured away from our desks to the brightness and warmth of the sun – quite right too. In Europe, we’re in […] ...Read more
The 24/7 news cycle lets us see and listen to what’s happening all over the world as soon as it happens and thanks to the social media machine, we’re able to instantly react to these stories and trends. Whether it’s simply acknowledging it through a like on Facebook or Twitter or getting involved in the […] ...Read more
Well, well, well, we’re officially at the halfway point of 2021 (no, we can’t believe it either!). This year has certainly flown by and who would have thought a year ago that we would have almost the whole of the UK population vaccinated against coronavirus? An amazing achievement for the healthcare sector and everyone involved. […] ...Read more
Back in the early 90s, I watched a film called The Power of One with Morgan Freeman and a very young Daniel Craig playing the villain. It was essentially the story of a young boy becoming the symbol of change and hope – as far as I recall, it was a good watch but the […] ...Read more
Data floods us with an incredible amount of insight on people and our behaviour. Online retailers, for example, can see age, demographic, how long customers spend on each page, where the mouse hovers, what’s in a person’s basket, what’s abandoned… and so on. But what data like this doesn’t tell you is the why. Of […] ...Read more
Companies announcing culture change has become a normality. Claire Walker explores what we can learn from those banning politics at work. ...Read more
The UK tech industry, social media updates and microchips implanted in your brain - here's what the Firefly team have been reading in May's tech news ...Read more
The role of customer advocacy is growing. Eleanor Frere explores how comms and marketing teams can show their company cares and give something back. ...Read more
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