

Comms planning
What can 'The Rise and Fall of Abercrombie & Fitch' teach us about managing reputations?
Lucas Jackson analyses Netflix's latest documentary on Abercrombie and Fitch, discussing its impact on reputation. ...Read more
We’re all living restricted lives. Some people have made it harder for themselves with extra self-imposed restrictions like ‘dry’ January or dieting. For all these reasons and more, January is a tough month with cold days and long, dark nights. Thankfully, it’s interspersed with a few sunny spells. There is nothing more uplifting for the soul than being wrapped up warm and enjoying a brisk walk in the winter sunshine and seeing nature at work. In my garden, the first shoots of hope are coming up already in the form of daffodils!
Nature can restore our faith. We know that especially after the earth is scorched, nutrients return, green shoots appear, and nature regenerates. Despite the uncertain times we are in, all will be well, and with a bit of planning, preparation and patience, our future could be blooming wonderful.
My daffodils are one of the first signs of Spring and they have inspired me. What lessons can we learn from nature and how can we translate that to our work challenges?
Planning
Research
Nourishment
Timing
Resilience
Longevity
Whether you’ve got the greenest of fingers or the tiniest window box, I hope this has triggered some thinking and reflection and you have something blooming wonderful to enjoy in May.
Lucas Jackson analyses Netflix's latest documentary on Abercrombie and Fitch, discussing its impact on reputation. ...Read more
May has brought a range of innovation across the tech sector, from AI to VR and more. ...Read more
As VR adoption increases, the technology is transforming both the world of work and our personal lives. How can comms professionals leverage VR for campaigns? ...Read more
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