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Is AI compromising our curiosity?
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity. ...Read more
Whether you are a football fan or not, there was no escape from the 2014 FIFA World Cup. Although England didn’t make it very far, there was much celebration over at Firefly Munich as Germany took home the cup. Over the last few months there has been every kind of World Cup PR stunt imaginable from the giant octopus we mentioned in our last Spark, to numerous brands riding on the back of Luis Suarez’s biting blunder. Vine has been a popular social media tool throughout the games with some great world cup moments being posted on the platform. We could be here forever if we listed all of them, so here are a few of the team favourites:
#awkward
Sabella does his best Del Boy impression
Fix up, look sharp
When it all got too much
The wonder goal
And finally...
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity. ...Read more
Often, when communicating about technology, conversations can become quite technical. How can brands cut through the noise and communicate effectively? ...Read more
Barbie's reputation hasn't always been positive, but this year's Barbie film has changed the tides. What can this teach us about reputation shaping? ...Read more
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