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Is AI compromising our curiosity?
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity. ...Read more
On April 11th the Twittersphere was buzzing with speculation surrounding a besuited man being led around London on all fours like a pet by an otherwise ordinary looking woman. For hours the speculation went on: who were this pair and why were they doing this? No PR agency or brand came forward to claim credit for several hours, a tortured eternity for social media users. Eventually, the woman revealed herself to be Eden Avital Alexander, a stage actress engaging in a project with her director – the man on the leash. Eden arranged for the reactions of passersby to be filmed – raising all sorts of issues surrounding gender, human rights and animal rights.
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity. ...Read more
Often, when communicating about technology, conversations can become quite technical. How can brands cut through the noise and communicate effectively? ...Read more
Barbie's reputation hasn't always been positive, but this year's Barbie film has changed the tides. What can this teach us about reputation shaping? ...Read more
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