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A changing landscape: Building reputations amid shrinking media pools
Amid shrinking media pools, PR professionals need to begin thinking broader and deeper than simply media relations. ...Read more
This month, we were all taken on a trip down obsolete technology memory lane by the Telegraph, with its round-up of technologies most kids today wouldn’t recognise.
There was plenty to take us back. Who can forget the time when Floppy Disks ruled the world, or when you had to gather around the answering machine to record a family joint message. I still have my original GameBoy and GameBoy colour, and they both work, with commuters casting me weird envious glances on the train.
The pace of change in technology is so fast and the technology of the day can quickly be outstripped by rivals. Bebo and MySpace used to be the hot new thing on the block, then Facebook came along. Facebook games were huge for a time, before everyone transferred to playing games on their mobile phones instead.
So what might be the next technology we see fade out, and something our children will find totally alien? We’ve made some predictions.
Amid shrinking media pools, PR professionals need to begin thinking broader and deeper than simply media relations. ...Read more
How can organisations do better this Pride Month and beyond? We discuss the dos and don'ts for inclusive PR campaigns. ...Read more
Whilst June flew by in a flash of picnics in the park, it didn’t fall short on delivering yet more weird and wonderful tech news stories. ...Read more
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