I’m speaking at the CIPR on ethics. http://www.cipr.co.uk/Training/index.htm The only way we’re going to be taken seriously as professionals is if we’re trustworthy and accountable for our professional advice and decisions.
So here’s a little conundrum to ponder…
A monitoring and press cutting agency offers you a 10% discount on their services if you roll your whole client base in. This discount could be pocketed by your agency or passed on to your clients. What should you advise?
The right answer is in clause 3.3 of the PRCA code of conduct http://www.prca.org.uk/StandardsinPR
I’m speaking at the CIPR on ethics. http://www.cipr.co.uk/Training/index.htm The only way we’re going to be taken seriously as professionals is if we’re trustworthy and accountable for our professional advice and decisions. So here’s a little conundrum to ponder… A monitoring and press cutting agency offers you a 10% discount on their services if you roll […] ...Read more
I’m speaking at the CIPR on ethics. http://www.cipr.co.uk/Training/index.htm The only way we’re going to be taken seriously as professionals is if we’re trustworthy and accountable for our professional advice and decisions. So here’s a little conundrum to ponder… A monitoring and press cutting agency offers you a 10% discount on their services if you roll […] ...Read more
I’m speaking at the CIPR on ethics. http://www.cipr.co.uk/Training/index.htm The only way we’re going to be taken seriously as professionals is if we’re trustworthy and accountable for our professional advice and decisions. So here’s a little conundrum to ponder… A monitoring and press cutting agency offers you a 10% discount on their services if you roll […] ...Read more
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