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Three tips to avoid a PR setback damaging your company reputation
The RFU and BA recently experienced a reputational setback. What lessons can be learned on how to avoid damaging your company's reputation? ...Read more
Of course we don't condone cheating but this isn't really cheating! The CMO's guide to: the Social landscape, is an easily digestible summary of major social media, created by Drew McLellan
Good for collecting top line thoughts to jump start your thinking, this sheet serves as a comparison between various sites and the positive effects that the incorporation of these tactics could have on your overall strategy.
It comprises a dissection of 'Customer comms', 'Brand exposure', Traffic to site', and 'SEO' and which of these sites are 'good', 'ok', or 'bad' for each of these disciplines.
Click here to view the Social media cheat sheet
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The RFU and BA recently experienced a reputational setback. What lessons can be learned on how to avoid damaging your company's reputation? ...Read more
Talk of the metaverse is everywhere, but what are the implications of its development on the future of communications? ...Read more
Of course we don’t condone cheating but this isn’t really cheating! The CMO’s guide to: the Social landscape, is an easily digestible summary of major social media, created by Drew McLellan Good for collecting top line thoughts to jump start your thinking, this sheet serves as a comparison between various sites and the positive effects […] ...Read more
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