Fresh from my inbox at 14.12 today, we have a spectacular example of how to blow your reputation with a couple of typos, a mail merge flop and a completely disengaging email. For someone promoting best practice in Web 2.0, the sender should be able to do better. I leave it to you to follow the link to see who it is….but I bet you won’t bother.

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Hi *Fisrtname*,

I wanted to follow up on my email of last week to see if there is any interest in our upcoming webinar looking at Web 2.0 and the potential security threat to the network?

If you’d like to register and for more details, please visit the website by clicking here.

Ki nd regards

D

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The moral of the story is, “get your own house in order first”. Or should that be, “fisrt”?