In the final video of the #Firefly25 interview series, Claire Walker reflects on Firefly throughout the ages and looks to the future.

Claire explains how the agency has changed radically over 25 years but how the change has been less about what Firefly does and more about the type of clients it works for and how it goes about it…

What will the future bring? In this video, Firefly founder and CEO Claire Walker gives a summary of what current PR trends are emerging and the overall direction of the PR industry.


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