I don’t think I’m wrong in thinking that many of us are very much looking forward to saying farewell, au revoir and auf wiedersehen to 2020. It has been quite the turbulent year, to say the least, and I’m sure almost people are exhausted and ready for the Christmas break. With vaccines preparing to be rolled out, 2021 is already starting to look more hopeful and ‘normality’ may actually start to return.
Whilst we’ll be quite glad to see the back of this year, we shouldn’t totally forget it. We’ve seen a lot of great things come out of 2020 that had a real impact on lives and society – from the generosity of people and companies offering their money and support to those in need, to finding a better work life balance through remote working –, so it’s not all been doom and gloom.
Here at Firefly, we have had many moments of inspiration throughout the year. If anything, the whirlwind of 2020 got us talking, debating and sharing so much more, with lots of great new ideas and reflections in the comms space. Launching Reputation Shapers was most definitely a highlight for us – more on that below! With every crisis comes creativity, new thinking and differing outlooks on life, and so I wanted to share some of our best pieces of content.
We look forward to writing more inspiring and thought-provoking content in 2021 and continuing to shape the reputation of tech-driven companies. Bring it on!
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