

Blog
Is the de-influencer movement another reputational hazard?
Twenty-five years ago an ex-boss of mine set up a news agency in deepest Lanarkshire as he transitioned out of local newspaper journalism. He skirted around the grey areas of ‘the dark side’ before setting up what became the biggest PR agency around. Oh, how he was derided by those carrying the ‘sword of truth’. […] ...Read more