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A changing landscape: Building reputations amid shrinking media pools
Amid shrinking media pools, PR professionals need to begin thinking broader and deeper than simply media relations. ...Read more
Furthering our case for developing client content in video format, we were pleased to see that the number of online videos viewed in the UK has risen by 37% over the last year.
The research, undertaken by ComScore, labels YouTube the most popular site for Brits to view videos, with a whopping 2.5bn videos being viewed in February alone! Interestingly the BBC was the second most popular video destination reaping in 140m views.
Our video of Phoenix Trading's founder discussing the benefits of direct selling for mums made it onto The Independent's website as 'the editor's choice'. We’re also filming PR video content involving Xerox tomorrow so watch this space...
Amid shrinking media pools, PR professionals need to begin thinking broader and deeper than simply media relations. ...Read more
How can organisations do better this Pride Month and beyond? We discuss the dos and don'ts for inclusive PR campaigns. ...Read more
Whilst June flew by in a flash of picnics in the park, it didn’t fall short on delivering yet more weird and wonderful tech news stories. ...Read more
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Rob Cubbon
It’s true more and more people want video content nowadays. But it can be expensive to create and sometimes the client doesn’t realise this :s Good post!