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Is AI compromising our curiosity?
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity. ...Read more
Earlier this month, the prestigious PRCA Awards took place in London; with the first ‘Mark Mellor Award for outstanding contribution to the industry’ being awarded to Trevor Morris. Trevor was previously chief executive of The Chime Group and is now a visiting professor of public relations at Westminster University. Here, Trevor talks to Richard Houghton, Firefly’s non-exec director, about the first PR book he co-authored, the launch of PR Week and the funniest moments in his PR career.
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity. ...Read more
Often, when communicating about technology, conversations can become quite technical. How can brands cut through the noise and communicate effectively? ...Read more
Barbie's reputation hasn't always been positive, but this year's Barbie film has changed the tides. What can this teach us about reputation shaping? ...Read more
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