

Blog
The future of green tech: What’s on the horizon?
Now that COP27 is behind us, we can reflect on key discussions surrounding green tech and take a look at what the future could hold. ...Read more
Claire Walker talks to former Firefly, Ashley Scott, about the past, present and future of PR. Ashley reflects on the changing nature of media relations and the importance of building relationships with journalists, as opposed to the old method of mass press release distribution, which resulted in stacks of coverage (times have definitely changed).
Ashley also discusses the opportunities and challenges of today's many customer touch points and working closely with Virgin Media's social media team to make sure messages are consistent.
Now that COP27 is behind us, we can reflect on key discussions surrounding green tech and take a look at what the future could hold. ...Read more
Cancel culture has the potential to ruin a company's reputation. Can a strong leadership reputation make companies resilient to its effects? ...Read more
Lessons that PRs can learn from the early, all-encompassing Christmas build up when pitching to the media – ask yourself, is it too early? ...Read more
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