#Firefly25 interview: Niall O’Malley, social media director at Mimecast

#Firefly25 interview: Niall O’Malley, social media director at Mimecast

Firefly HQ

Firefly HQ

Niall O’Malley talks to Claire Walker about joining Firefly in 2002 and his time organising press events and liaising with venues via fax. Whereas he believes these events (and faxing) are very much things of the past, Niall addresses a growing disenchantment with new media and the possibility of a swing back to traditional media. With the likes of Facebook, LinkedIn and Twitter going public, and having to find new revenue streams, Niall expects to see an increase in the amount of unsolicited content. With all this noise, he believes there will still be a need for clean, reliable, authoritative journalism.

Share this story:

Read more from the blog

plant growing from pennies
Blog

Creating a recession proof reputation

Tips from Claire Walker on how to build and maintain a recession proof reputation in a time of economic downturn. ...Read more

Claire Walker
Claire Walker
beach ball in pool
Blog

How can travel tech make summer holidays more sustainable?

Travel tech is providing all sorts of ways to lessen our carbon footprints when travelling this summer. Read more to find out how! ...Read more

Megan Hogg
Megan Hogg
speech bubble with dots
Blog

Knowing your team: the bedrock of internal communications

The shift to homeworking has seriously affected internal communications. Here are some ideas on how to bounce back. ...Read more

Ben Brigham
Ben Brigham

Add a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Is it time to shape your reputation?

We operate in London, Paris and Munich, and have a network of like-minded partners across the globe.

Get in touch

Sign up to Spark, our newsletter

Receive thought pieces from our leadership team, views on the news, tool of the month and light relief for comms folk

You can unsubscribe at any time, please read our privacy policy for more information