Navigating Europe: a comms checklist

Europe is composed of multiple countries, each with its own unique cultural and socio-economic influences – it’s a huge mistake to think you can approach Europe as one, homogeneous region. You must think country by country, and be sure you’re truly ready to PR in that country.

Think you’re ready to launch your company or brand in Europe? Here’s our handy checklist of things you mustn’t forget!

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