When we think of sport we think of athletes. Athletes that are at the top of their physical game, with abilities that simply defy the laws of gravity. Basketball fans have long admired Michael Jordan’s hang time, and the game of football has never been able to understand Cristiano Ronaldo’s headers which seem to stop […] ...Read more
The last couple of years have brought what has felt like near non-stop economic turbulence. Brexit, Covid-19, the outbreak of war in Ukraine and now the spiralling cost of living and energy prices have all created shockwaves to global economies. At a time where the pinch is being felt by businesses and consumers alike, communications […] ...Read more
As Monday rolls around, another episode of House of the Dragon is ready for me to watch. I hit play. But oh, the c-word is used again by one of the main characters. It’s really becoming annoying. The c-word has always been very divisive, some people can easily say it, some just can’t. But the […] ...Read more
Tips from Claire Walker on how to build and maintain a recession proof reputation in a time of economic downturn. ...Read more
Travel tech is providing all sorts of ways to lessen our carbon footprints when travelling this summer. Read more to find out how! ...Read more
The shift to homeworking has seriously affected internal communications. Here are some ideas on how to bounce back. ...Read more
Free Hugs month runs from 9th July – 1st August each year, its success in encouraging a certain 'shareability' and evoking an emotional response can teach us a lot about how to increase brand awareness for our clients and potential customers ...Read more
Across every sector, such as media and gaming, data is being used to drive business growth by giving organisations unparalleled insight into operations and customer behaviour ...Read more
Communications agencies have for years tried to come up with a way to measure the impact of their strategy's. However, the truth is that communications is about a lot more than ensuring a short-term ROI. Instead the value lies in the shaping of your organisation reputation, which in this day and age is invaluable. ...Read more
Amid shrinking media pools, PR professionals need to begin thinking broader and deeper than simply media relations. ...Read more
How can organisations do better this Pride Month and beyond? We discuss the dos and don'ts for inclusive PR campaigns. ...Read more
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