AutoTech
The automotive industry has been fuelled (pardon the pun) by innovation since it began. …Read more
At the heart of our approach lies a close understanding of every brand we work for, coupled with expert knowledge of what matters to the right influencers; be that customers, prospects, media, analysts or even your own employees.
We work across practically every tech sector – MarTech, HRTech, TravelTech, CharityTech, GamingTech, FinTech, RetailTech, AutoTech, Cyber Security and HealthTech.
Read more about our expertise and experiences by clicking through.
The automotive industry has been fuelled (pardon the pun) by innovation since it began. …Read more
Technology brings so much efficiency and opportunity to charities, enabling them to thrive, not just survive. …Read more
New technology is really shaking up cyber security – from behavioural analytics, to next-generation breach detection, to deep learning. …Read more
Fintech firms have been fast to integrate new technologies such as AI and blockchain to make services faster, safer and generally frictionless. …Read more
Gaming is all about the experience. Gamers want speed, fast responses and an immersive feel – technology is crucial to making this happen. …Read more
Technology is truly enhancing how we tackle health issues and improve people’s quality of life. …Read more
The HRTech market is driven by the need to replace aging systems with technology and tools which not only drive efficiency, but augment HR’s role in the organisation. …Read more
Marketing is often at the forefront of innovation which makes it no surprise that the marketing technology sector is booming and worth hundreds of millions, globally. …Read more
For retailers and hospitality businesses, it’s all about using technology to create a seamless, intuitive, personalised and impactful moment with customers. And of course, boost sales. …Read more
There is still much on the horizon for travel technology with VR, AR, AI, robotics and more continuing to be the backbone of new innovations. …Read more
Firefly is a pan-European communications agency focused on shaping the reputations of organisations with technology at their heart. This includes a strong heritage as a technology PR, social and content marketing agency, established in 1988.
Our mission is to help drive the progress of European technology-focused businesses through public relations, social media, content marketing and broader communications initiatives such as internal, leadership and employee communications.
How does technology PR work in practice? It varies, depending on your needs, but have a look at our bank of case studies spanning all kinds and sizes of organisations, from bootstrapped startups, to scales ups, SMBs and enterprises.
All of our client organisations have technology at their heart, so our PR campaigns are created from the ground up. However, if you’d like to know more about specific campaign areas, take a look at some of the resources below.
We’ve worked with B2B and B2C technology organisations from Oracle and Motorola to the Internet Society and Hitachi, thriving at events from Mobile World Congress to Cloud Expo and working on diverse areas from voice tech to microservices.
We operate in London, Paris and Munich, and have a network of like-minded partners across the globe.
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